The tobacco industry has been in the game for a while and they know their tricks and techniques of promoting their brands in the market amongst the youngsters. Their main target is kids that will go on to become the next generation of smokers. First they casually smoke and then later go on to become chain smokers.
Products that are fruit flavoured
Even though it is prohibited to use different flavours in cigarettes they are still used in e-cigarettes, cigars and hookahs. Chocolate, blueberry, apple, vanilla etc are the flavours used.
Using Celebrities to promote their brand
Celebrities have a huge impact on people who like them. Kids in general tend to get influenced by celebrities a lot and do whatever they see them doing. So it’s a very smart move used by tobacco companies to get people influenced.
All the tobacco companies since the day one have come up with less harmful or alternative of cigarettes which are extremely misleading as no tobacco is less harmful. In the last 50 years the risk of people dying has increased and also most people have come under the trap of less harmful tobacco.
The prices at which the cigarettes are being sold are pretty reasonable and also not only that they are also being sold at per cigarette price which is extremely low and can be afforded by teenagers. Although it is harmful they are being bold at every corner of the lane also at a cheap price.
These big companies put ads in the magazines that are famous amongst kids the more children see such ads they are more likely to end up smoking.
Getting their product featured in movies and on tv
Even though it is ethically bad and cruel but this has been around and will be there for don’t know how long but tobacco is showcased in cartoons or in movies they have introduced us to tobacco at a very young age which somehow subconsciously impacts us. Through this we are made to believe that smoking is cool and justified.
Promotions are at the peak
They never fail to promote smoking. Even though the box itself says smoking kills it still promotes the cause and never one has stopped smoking after reading that. Even though caution says smoking cause’s cancer still the use of it is constantly portrayed. They never fail to put banners. You will find banners everywhere. It is right in front on of your eyes.
The main target of the tobacco companies are not adults but kids in fact. These kids will go on to become smokers ahead in life they are just making their futures customers ready also it is very easy to influence a child than anyone else and what get fixed in your head at a early stage in life stays with you forever nevertheless the addictive nature of nicotine keeps hold of the customers at all cost.